Create Scroll-Stopping Carousel Graphics
You'll end up with: A set of branded carousel slides ready to post on Instagram or LinkedIn
Plan your carousel content and structure with ChatGPT
Use AI to outline the slide-by-slide flow of your carousel before you design anything.
1. Go to chatgpt.com and start a new conversation 2. Paste this prompt (fill in the brackets): "I'm creating an Instagram/LinkedIn carousel about [your topic]. My audience is [describe them]. Plan a [5-8] slide carousel with this structure: - Slide 1 (Cover): A bold, curiosity-driven headline (under 8 words). This is what makes people swipe. Give me 3 options. - Slides 2-[6]: One key point per slide. Each slide needs: - A short heading (3-6 words) - 1-2 supporting sentences (under 25 words total) - Keep text minimal — this is visual content - Second-to-last slide: A summary or 'key takeaway' slide - Last slide: CTA slide — tell people to save, share, follow, or visit a link For each slide, also suggest what visual element would work (icon, photo, chart, illustration)." 3. Pick the best cover headline from the 3 options 4. Review each slide — if any has more than 30 words of text, it's too much for a carousel
Choose a Canva carousel template and set up your brand
Open Canva, pick a carousel template, and apply your brand colors and fonts.
1. Go to canva.com and sign in (or create a free account) 2. Click "Create a design" and search for "Instagram Carousel" (1080x1080 multi-page) 3. Browse templates — look for ones with clean layouts and plenty of white space 4. Click a template to open it in the editor 5. Set up your brand consistency: - Click the cover slide text and change the font to your brand font (or pick one: Montserrat for headings, Open Sans for body text work well) - Click the background and change the color to your brand palette (or use a simple combo: dark background + white text, or white background + one bold accent color) - If you have a logo, drag it into a corner of the first and last slides 6. Duplicate slides until you have the right number (right-click a slide > "Duplicate page") 7. Delete any extra slides you don't need
Design each slide with your content
Populate each Canva slide with your planned text and add visual elements.
1. Start with Slide 1 (Cover): - Replace the template headline with your cover text - Make the font size large (40-60pt) and bold - Add a subtitle if needed (smaller font, 20-24pt) - Use Canva's "Elements" tab to search for a relevant icon or illustration 2. For each interior slide (2 through second-to-last): - Type your slide heading in the heading text box (bold, 32-40pt) - Add your supporting text below (regular weight, 18-24pt) - Search "Elements" for icons that match each point (search keywords like "growth," "chart," "lightbulb") - Keep elements centered or use the same layout on every slide for consistency - Use Canva's alignment guides (purple lines) to keep text centered 3. For the CTA slide: - Add your call-to-action text ("Save this for later" or "Follow @yourhandle for more") - Add your logo and handle - Optionally add an arrow icon pointing right (suggests "swipe back to save") 4. Quick consistency check: click through all slides in order — fonts, colors, and text sizes should be identical across slides
Export and add final touches
Download your carousel as individual images optimized for posting.
1. Click "Share" in the top right corner, then "Download" 2. Set file type to PNG (higher quality than JPG for graphics with text) 3. Make sure "All pages" is selected 4. Click "Download" — you'll get a ZIP file with each slide as a separate image 5. Unzip the file and check each image: - Open on your phone to verify text is readable at actual post size - Make sure no text is cut off near the edges (keep text away from the outer 10% of each slide) 6. Upload to Instagram or LinkedIn: - Instagram: Create a new post, select all images in order, add your caption - LinkedIn: Create a new post, click the image icon, upload all slides as a document/PDF for carousel format 7. Pro tip: Post your carousel at peak engagement times (generally 9-11am or 7-9pm in your audience's timezone)
All done!
You now have: A set of branded carousel slides ready to post on Instagram or LinkedIn
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