Repurpose a Blog Post into 5 Platform-Specific Pieces

1. Go to claude.ai and start a new conversation 2. Paste your entire blog post into the chat 3. Then add this prompt below it: "I want to repurpose this blog post into social media content. First, analyze it and extract: - The 1 main thesis or big idea (1 sentence) - 5-7 standalone insights that would make good social posts (each should make sense without reading the full post) - Any specific numbers, stats, or results mentioned - The 2-3 most quotable or provocative sentences - The core transformation or benefit for the reader (before → after) Format each insight as a standalone statement that could hook someone scrolling." 4. Review the extracted points — star the 5 strongest ones, these will become your content pieces

1. In the same Claude conversation, paste this prompt: "Using the insights you extracted, create these two pieces: Twitter/X Thread (7-10 tweets): - Tweet 1: Hook that makes people stop scrolling. Start with a bold claim, surprising stat, or contrarian take. No hashtags on the hook tweet. - Tweets 2-8: One key insight per tweet. Each tweet should be under 280 characters. Use line breaks for readability. Include one specific example or number per tweet. - Tweet 9: Summary or 'TL;DR' tweet - Tweet 10: CTA — ask a question or link to the full post - Add 'Thread 🧵' to the end of tweet 1 LinkedIn Post (150-200 words): - Open with a 1-line hook (personal story, bold statement, or counterintuitive take) - Use short paragraphs (1-2 sentences each) - Include 2-3 line breaks between paragraphs for mobile readability - End with a question to encourage comments - Add 3-5 relevant hashtags at the very end - Tone: professional but human, like you're talking to a smart colleague" 2. Review both pieces — make sure the hook tweets/opening lines would make YOU stop scrolling

1. In the same Claude conversation, paste this prompt: "Now create two more pieces from the same blog content: Instagram Caption (for a carousel or single image post): - First line: Hook that creates curiosity (this shows in the preview before 'more') - Body: 3-5 short tips or insights, using emojis as bullet points - End with a CTA: 'Save this for later' or 'Share with someone who needs this' - Add a line break, then 15-20 relevant hashtags (mix of broad and niche) - Total length: 100-150 words (before hashtags) - Tone: casual, friendly, like a DM to a friend Email Newsletter Snippet (50-100 words): - Subject line: Create 3 options — one curiosity-based, one benefit-based, one number-based - Preview text: 1 sentence that complements (not repeats) the subject line - Body: 2-3 sentences that tease the blog post's main insight without giving everything away - CTA: 'Read the full post →' with a note to insert the blog link - Tone: personal and direct, like writing to one person" 2. Review the Instagram caption — make sure the first line hooks before the "... more" cutoff (roughly 125 characters)

1. In the same Claude conversation, paste this prompt: "Finally, create a short-form video script (45-60 seconds when spoken aloud): Format: Talking head or voiceover with text overlays Structure: - Hook (first 3 seconds): A bold statement or question that stops the scroll. This is the most important part. - Problem (5 seconds): Briefly name the pain point your audience feels - Solution/Insight (25-30 seconds): Share the core takeaway from the blog in 3-4 short, punchy sentences. Use conversational language — write how you talk, not how you write. - Proof (10 seconds): One specific example, number, or result - CTA (5 seconds): Tell them what to do — follow for more, link in bio, comment their answer Rules: - Every sentence should be under 15 words - No jargon, no filler words - Include [TEXT OVERLAY] notes for key phrases to display on screen - Write it so it sounds natural when read aloud" 2. Read the script out loud — if any sentence feels awkward to say, rewrite it 3. Note the [TEXT OVERLAY] suggestions for when you record